What is Platform?

Platform is Vancouver’s first and only social media case competition. Hosted by a group of social media savvy SFU grads and undergrads, we aim to give students an opportunity to test their marketing abilities against students from schools around the lower mainland.

What is a case competition?

A case competition is a 24 hour challenge where students form small teams to solve a case study that gives information about a company, such as finances, best practices or history. While each case competition is different, Platform provides a case that is based in the marketing arm of a company, with a focus on building effective social media campaigns.

Who can register?

Teams can include 2 – 4 students, at least 50% of the team must be currently enrolled in a post-secondary institution.

What is the minimum size of the teams?

2 people is the recommended minimum, 1 of which must be currently enrolled in a post-secondary institution

What if my teammates back out last minute?

Unfortunately we are not able to provide refunds, we will however work with you to find suitable team members.

Do I have to attend all of the workshops? What if I can’t make it to one of them?

Workshops are highly recommended, less than two hours and will be a ton of fun! At least one team member must attend each workshop.

What is the deadline for registering?

Early-bird pricing ends November 30, registration closes January 23.

Can I register with people from different schools than me?


What is the format? How do I receive the case?

Participants will receive their case in person as part of their participant package on the day of the competition. Emails will be sent out in late February with all the information teams will need such as the exact time they need to be at the case competition location, the itinerary of the day, etc.